Old Jamaica
Totally tallawah
A distinctive brand with a distinctive flavour and heritage. Old Jamaica ginger beer is the manifestation of Tallawah* (*a Jamaican word that translates as having a bold attitude).
![](https://cdn.sanity.io/images/jy5n5w7m/production/829c088b9f32ef7836892607dfc2626b1bca57ad-1280x800.png?fm=jpg&q=80&fit=max)
The integrated campaign brings this attitude to life and introduces the brand to a whole new audience.
![](https://cdn.sanity.io/images/jy5n5w7m/production/b2c79cbc17baf47e2c063196acb836553d704cae-1280x800.png?fm=jpg&q=80&fit=max)